|Forum topic by JimVH1||posted 08-10-2008 09:44 PM||1333 views||2 times favorited||21 replies|
08-10-2008 09:44 PM
Dear fellow woodworkers,
A little over a year ago I joined Lumberjocks after retiring at WOOD magazine as the Executive Editor. I was there at the very beginning at WOOD and learned what worked and didn’t work (going all the way back to 1984). Within a day or two, I was contacted by folks associated with WOODCRAFT Magazine and was asked to serve as the Editor-in-Chief of their publication. The magazine was seriously broken at the time, having the absolute wrong editorial direction that emphasized fluffy people stories and included mediorcre projects that lacked step-by-step how-to instructions and dimensioned drawings. The challenge was a bit daunting, but was the kind of thing I was interested in wrapping my arms around. The fixes would be profound and fast-coming. Today, the magazine is not even a shadow of its former self.
These changes include the following approaches and story types:
The reason I am writing this is to get feedback from you. In my constant pursuit of creating the most useful woodworking magazine on the planet, one that is “action-oriented,” allowing woodworkers to go into their shops right now and do something, I need help. If you happen to see a copy of this past year’s Woodcraft at Barnes and Nobles or at a local Woodcraft Store, pick it up and page through it. Not asking you to buy it, just look at it. Does it do anything for you? What is it missing? Where can we improve? I am on a mission to make woodworking the best (and most fun) hobby on the planet. Drop me an email at Jim_Harrold@woodcraftmagazine.com to let me know what you think. And, if you want to help the cause, send in your best shop tip or photos of an extremely well-thought-out, fully-functional workshop. In each case, there could be money in it for you. Or, if you want to see what the publication looks like, go to woodcraftmagazine.com.
I hope this wasn’t a bother for you. To all my friends at Lumberjocks, have a great day and enjoy your shop time.
-- JimVH, Iowa