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Forum topic by Ad Marketing Guy - Bill posted 04-25-2008 12:39 AM 2009 views 1 time favorited 47 replies Add to Favorites Watch
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Ad Marketing Guy - Bill

314 posts in 3820 days


04-25-2008 12:39 AM

Topic tags/keywords: question resource tip humor

I just want to make a small observation for the community to consider.

There are over 4,200 LJ’s enrolled. Many of us consider this a great Community environment. Friendly, wonderful to sit back and enjoy. From the moment you sign up, 10 people say “Hi, Welcome, Howdy, Cheers, G’Day Mate, need help let me know” – where else do you get that!

It is probably one of the best woodworking boards on the internet, in fit form and function and most importantly, people! People make the community. The founder creates, enhances and dedicates his electronic art to the cyber function of the site. Martin probably never sawed a board, but this board by all standards is state of the art! User Friendly, Dynamic and 100% Uptime!

I am not certain how many jocks are truly active.

I assume a certain % are regularly active – create posts, responses, projects, puns etc – This group in the community gives some, takes some and enjoy some. Every community has this type of solid backbone to make it work and thrive. Without individual personalities, expertise and help the community dies. Lets call this group the “residents”, some are permanentl and some are seasonal.

I assume another % use the site as a visual reference for advice, education, and kudos – lets call this group the “window shoppers”!

I assume another % come through on a monthly basis for simple snippets and dialogs, they may be limited by time constraints in job, family and the world in general. Nevertheless, they come through and browse with time permitted. It becomes their monthly mag subscription online. This is the transient group.

Another % come and go, they never comeback, they are the “homeless”, they are looking for a free meal and handout and of course their personal utopia. They may wander forever.

ALL of this SITE is FREE of course, no membership fee, no 2-drink minimum, no cover charge, just BYOB, simply come and enjoy. How good is that?

NOW:

The astounding figure: There are ONLY 92 donors; I assume a small group chooses to remain anonymous (maybe 20%) that is another 18 donors. Bringing us approx 110 people contributing a small amount of money to support this community. Hopefully providing an operating budget.

Some may say it has advertiser support—- believe me, advertising is my business and has been for 35+ years—-It is minimal to the community’s welfare at best! The little flash headers and banner ads only pay when you click and then when you buy something. How many of you click on the links here and buy! NOT many I am willing to bet!

This does not provide a solid foundation for support, growth and advancement within our community.

I want to create a Membership Donor Drive——-Let’s set a goal to increase the donor members from the approx 100 to 500——you can donate a very few dollars on an one time basis.

However, if 400 new doors all dig in just a few dollars – we just supported the cyber community, workshop, woodworking class, online magazine – Whatever you consider this community, and however you use it !

Is it not worth the cost of 1 woodworking magazine you buy to think of all you get here and send them amount in.

Show your support today- lets raise the bar and put our money where are keyboards are!

Can We Hit 400 new donors ??

If you posted a project and got support and kudos – Send IT in.

If you got advice that saved you a few dollars on equipment or materials – Send IT in.

If you laughed at one of the jock’s posts – Send IT in.

If you read this but stay in the background, but you look forward to the read in the evening your lunch hour-

Send IT in.

Times are tough for many, but how much tougher would it be without your regularlly read of Lumberjocks. The price of a beer sent in will not break you- the price of cigarettes (which you should give up anyway) Send IT in.

And lastly, If you are someone who loves t-shirt (summer is coming) buy a t-shirt that supports your site!

And lastly if you want me to shut up, Send IT in.

By the way this is my personal observation, unsolicited, and without any motive.

-- Bill - - Ad-Marketing Guy, Ramsey NJ


47 replies so far

View mrtrim's profile

mrtrim

1696 posts in 3902 days


#1 posted 04-25-2008 01:02 AM

View tenontim's profile

tenontim

2131 posts in 3766 days


#2 posted 04-25-2008 01:07 AM

You’re % right, Bill. This is a great site, if not just for the encouragement, but the wealth of information and ideas that is shared daily. I subscribe to the FFW online, and I think I spend more time on this site than I do over there. Like you said, if everyone just put in a couple of dollars, it would ensure this site continues to operate as one of the best sites on the web. Martin does a great job maintaining it, and I know personally, that if you have a problem with the site, he’s right on it.
Come on Jocks, you don’t need that pound of sheet rock screws! Donate it to the cause!

View Russel's profile

Russel

2199 posts in 3961 days


#3 posted 04-25-2008 01:09 AM

Well obviously there was motive … Something motivated you to post this. But, let’s not get too technical.

I had honestly thought about mentioning something as well, but I didn’t want to go all PBS on the folks here. I think it’s a good thing to remind folks of the Donor opportunity from time to time, and I’m glad that you did.

-- Working at Woodworking http://www.VillageLaneFurniture.com

View FlWoodRat's profile

FlWoodRat

732 posts in 3931 days


#4 posted 04-25-2008 01:31 AM

Hey Martin,, Do you take personal checks? I don’t do credit cards… hate plastic. LOL.. That’s why i work in wood!....

-- I love the smell of sawdust in the morning....

View FlWoodRat's profile

FlWoodRat

732 posts in 3931 days


#5 posted 04-25-2008 01:34 AM

By the way.. Martin, if you do take personal checks, please either post the address or send me a message with the address. I ‘wood’ love to help. Make sure you say to whom the check should be endorsed. Thanks for your hard work.

-- I love the smell of sawdust in the morning....

View Napaman's profile

Napaman

5526 posts in 4099 days


#6 posted 04-25-2008 02:11 AM

For a while there used to be a red rotating “banner” with significant site reminders…when the site upgrade was completed…it went away…

It mentioned things about upcoming contests and deadlines and things…maybe periodically during member drives it could float…again…nothing binding…nothing judegemental…but something that you click on and it informs new members about the site and how they can contribute if they would like…

if the red banner does not work…at leas the “make a donation” link should be moved WAY UP…as I am writing this i just scrolled down and saw—-”woodworking store”...”apparel store” and “make a donation”...maybe they can be moved up so more people see them…

ok..important topic…for minimum donations its a MOCHA A MONTH…

-- Matt--Proud LJ since 2007

View BarryW's profile

BarryW

1015 posts in 3929 days


#7 posted 04-25-2008 02:16 AM

Whatever you’re sellin’, Bill, (that was such a great pitch)....I’m buyin’.

-- /\/\/\ BarryW /\/\/\ Stay so busy you don't have time to die.

View Eric's profile

Eric

875 posts in 3806 days


#8 posted 04-25-2008 02:36 AM

I think many of us sell stuff on eBay right? Well, LumberJocks takes donations via PayPal. Just send a few bucks over from your PayPal account and you’ll probably never miss it!

Another idea: Pick a tool to sell and give the proceeds to LumberJocks! (We could even have an eBay drive, where we all sell at the same time?)

-- Eric at https://adventuresinwoodworking.wordpress.com/

View toyguy's profile

toyguy

1654 posts in 3859 days


#9 posted 04-25-2008 02:54 AM

I too have thought about making a donation, but I don’t do PayPal…and I don’t want to start. I would also be interested in an address to mail a check to….

-- Brian, Ontario Canada,

View CharlieM1958's profile

CharlieM1958

16275 posts in 4240 days


#10 posted 04-25-2008 03:02 AM

Nice job, Bill. You just shamed me into a donation. :-)

-- Charlie M. "Woodworking - patience = firewood"

View Scott Bryan's profile

Scott Bryan

27250 posts in 3844 days


#11 posted 04-25-2008 03:29 AM

Another point to consider is the LJ store. Too often we turn to Rockler, Woodcraft or Tool Crib for tools and supply purchases. Many of these same items can be found in the LJ store at competitive pricing.

-- Challenges are what make life interesting; overcoming them is what makes life meaningful- Joshua Marine

View Chris 's profile

Chris

1879 posts in 4013 days


#12 posted 04-25-2008 04:42 AM

If you look at a slightly different way:
I just looked a the list of donors and they hail from 9 different countries:
Australia
Canada
England
Finland
Japan
Malaysia
Scotland
Slovakia
United States

That’s pretty darned cool all on it’s own. I love the fact we can all get together and discuss a common passion that knows no borders. If everyone donated a little something how many would we see on this list?

-- "Everything that is great and inspiring is created by the individual who labors in freedom" -- Albert Einstein

View Napaman's profile

Napaman

5526 posts in 4099 days


#13 posted 04-25-2008 04:43 AM

okay bill…still thinking about this “campaign”...

First I thought we could call it: “The one less mocha a month” campaign…then I thought “Cig-Less For LJ’s”...then I thought—-wait…what do we really all spend our money on—-that we share in common…”ONE LESS TOOL FOR THE GREATEST TOOL CAMPAIGN”...since if you think about it—-LJ’s is a great tool…

You often hear people in blogs mention a tool they could not live with out?? Well…for some…this place is that tool…

Either way…I am UPPING my donation…thanks Bill…

-- Matt--Proud LJ since 2007

View ND2ELK's profile

ND2ELK

13495 posts in 3796 days


#14 posted 04-25-2008 06:47 AM

Way to go BILL ! One donation? Come on guys, I pay $3.00 every month. Less than a gallon of gas. Less than a meal at a fast food place. If every jock paid $3.00 a month, it would be $12,600.00 a month. What can you get for $3.00 any more, not much! Everybody says this is a great sight, So…...... support it !!!!!!!!!

Tom

-- Mc Bridge Cabinets, Iowa

View TomK 's profile

TomK

504 posts in 3896 days


#15 posted 04-25-2008 07:17 AM

Great pitch, Bill! For the price of one SBUX coffee or 3 from 7/11 a month, I’m in too. But, like ToyGuy, I won’t touch PayPal with a 2X4 stud after being burned twice. Give me an address to send a check or a way to debit a credit card.

-- If you think healthcare is expensive now, wait until it's free! PJ O'Rourke

showing 1 through 15 of 47 replies

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