How to get you business out there

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Forum topic by nate22 posted 10-30-2010 04:29 PM 1177 views 1 time favorited 8 replies Add to Favorites Watch
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475 posts in 3053 days

10-30-2010 04:29 PM

I own my own business and I am tring to find ways to get my name out there. You guys that own your own business or did what was some of the ways that you got your name out there and let people know what you make. I have tried a few different things. I know the best way is word of mouth which is how I have got a few of my orders. I was just curious on some other ways or ideas. Any ideas or suggestions will be helpful.

-- Gracie's wooden signs. Middlebury, In.

8 replies so far

View ShopTinker's profile


884 posts in 2946 days

#1 posted 10-30-2010 05:05 PM

I’ll throw out a few ideas. Make items and donate them to charity auctions. I try to buy from those who I see supporting their community charities. Make a piece of furniture for your Dr. or Dentist’s waiting room and put your company name on a brass plaque on it. Have your company logo/name painted on the side of your truck or use magnet signs. Yellow Page’s advertisement offering free estimates work. Join your local Chamber of Commerce, Kiwanis, or Lion’s Club. Etc… Give member discounts!

-- Dan - Valparaiso, Indiana, "A smart man changes his mind, a fool never does."

View mtkate's profile


2049 posts in 3503 days

#2 posted 10-30-2010 05:08 PM

Do you have a web site to showcase your work?

View canadianchips's profile


2611 posts in 3175 days

#3 posted 10-30-2010 05:20 PM

When I had my own business I lived in a community where everyone knew everyone. Reputation was important. DO GOOD work all the time, take care of call backs. CHARGE fair prices. I was always too busy , I never needed to seek out more work.
Good luck in your business !

-- "My mission in life - make everyone smile !"

View RogerBean's profile


1605 posts in 3131 days

#4 posted 10-30-2010 06:15 PM

All the above comments may be good advice, however until you clearly know precisely what you plan to make and precisely who is willing and able to buy it, you are unlikely to reach the right people. If these first two answers are clear and accurate, then how to reach these customers becomes relatively easy. You get your message where these potential customers are. It is a complete waste to get your message to the wrong people. Answer these two first.

There is an old saying that “If you don’t know where you’re going, any road will take you there.” There is another anology: ” Ninety percent of every lake is devoid of fish. You need to determine where the fish are, what they eat, and fish there with the proper bait.”

I sincerely hope this helps.

-- "Everybody makes mistakes. A craftsman always fixes them." (Monty Kennedy, "The Checkering and Carving of Gunstocks", 1952)

View jusfine's profile


2422 posts in 3104 days

#5 posted 10-30-2010 06:19 PM

The best thing is word of mouth, but you still need a web presence.

As mtkate says, it should showcase your work. At a minimum, have a few items with lots of clear photos, an interesing woodworking or related story, and most of all your contact information on the main page.

I have kept my site at the top of the listings without help from a SEO company, just by following some general rules, and we have had made sales all over the world with our horses because of it.

Get a good book on building websites, and if you want to be serious, buy a domain name with the name in what you want in there somewhere, for example, include the word chair or bookcase or boxes. That will also help your ratings.

I have several domains with GoDaddy, they are reasonably priced, but so is Blacksun.

The first book I would recommend is Don’t Make Me Think (by Krug). Amazon will have it quite cheap I think, but it will likely be the best website book you buy.

-- Randy "You are judged as much by the questions you ask as the answers you give..."

View shipwright's profile


8133 posts in 2976 days

#6 posted 10-30-2010 06:48 PM

All of the above is good advice. The only thing I could add, and it worked very well for me, is to establish a referral contact or two. In my case I knew a yacht designer who liked my work and my prices and who would refer design clients to me when they asked about a builder for their new boat. In your case it might be a local interior designer or some other professional in a related field with whom you can establish a relationship.

-- Paul M ..............the early bird may get the worm but it’s the second mouse that gets the cheese!

View nate22's profile


475 posts in 3053 days

#7 posted 11-02-2010 04:41 PM

Thanks for all of the feed back and comments. All the advice is good. And I do somewhat have a website people can at least go and look at what I have and then they can either email me or call me to order. So thanks for all of the advice.

-- Gracie's wooden signs. Middlebury, In.

View nate22's profile


475 posts in 3053 days

#8 posted 11-02-2010 04:43 PM

I had another thought to would it be a good idea to make a brochure and take it around to different places or not. Just a thought.

-- Gracie's wooden signs. Middlebury, In.

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