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Forum topic by Puzzleman posted 10-26-2010 07:10 PM 965 views 0 times favorited 2 replies Add to Favorites Watch
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Puzzleman

345 posts in 1662 days


10-26-2010 07:10 PM

Topic tags/keywords: marketing sales art craft shows question

There have been many people talking about how they can’t sell their products either online or at shows.
I do my woodworking full time. I make personalized puzzle stools, puzzles and other personalized items.
I personally do Art & Craft shows (about 20 – 24 per year), Wholesale trade shows (2 – 3 per year) and have a website. I am trying a print ad in a national weekly magazine in November for the first time.

Concerning the Art & Craft shows, I only do large shows, preferably with at least 200,000 attendance. I will travel up to 14 hours to attend a show. The minimum amount that I will settle for at a show is $2500 during the spring and $3500 during the fall.

I am curious what others are doing to promote themselves.

Let us all know what you are doing and we can learn from each others experiences.

-- Jim Beachler, Chief Puzzler, http://www.hollowwoodworks.com


2 replies so far

View hObOmOnk's profile

hObOmOnk

1381 posts in 2845 days


#1 posted 11-03-2010 01:05 PM

I am curious what others are doing to promote themselves.

1. Business cards.
2. Brochures.
3. Juried Arts & Crafts Shows ONLY.
4. Targeted charitable donations.
5. Focused Gallery events.
6. Professional Arts and Crafts mixers and get-togethers.
7. Speaking and demo engagements.
8. Press releases and media opportunities.
9. Teaching woodworking – this is a sleeper AND it works!
10. Selling wood finishing products – new source of profit AND it directs attention back to my woodworking.

-- 温故知新

View woodArtz's profile

woodArtz

5 posts in 2505 days


#2 posted 11-10-2010 11:54 PM

My wife and I sell our “art” and usually make cold calls at galleries. This seems to work quite well.

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