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DeWALT goes American

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Blog entry by swirt posted 04-03-2014 04:02 AM 1485 reads 0 times favorited 16 comments Add to Favorites Watch

I fully embrace the global community and think the world is an interesting place with everyone from all walks of life in it. That being said, I am a fan of American made. Call it one part pride and one part liking to make sure my neighbors and my neighbors neighbors are employed.

Recently DeWalt has made a commitment to this ideal and has moved production of many of its tools, including power tools, back to US soil. They have a pretty awesome video

https://www.youtube.com/watch?v=OUvnKBDlEeo

The list of tools is quite substantial
http://www.toolsofthebrave.com/about

So, thank you DeWalt for bringing some jobs back on shore.

-- Galootish log blog, http://www.timberframe-tools.com



16 comments so far

View dawsonbob's profile

dawsonbob

388 posts in 503 days


#1 posted 04-03-2014 04:10 AM

I’ve been a big Bosch fan for a long time, but now, because of this, I’ll have to consider DeWalt, too.

Well done, DeWalt, well done.

-- Mistakes are what pave the road to perfection

View lanwater's profile

lanwater

3100 posts in 1682 days


#2 posted 04-03-2014 04:31 AM

I don’t regret having several tools from Dewalt.

My neighbors need jobs too.

-- Abbas, Castro Valley, CA

View BustedClock's profile

BustedClock

112 posts in 1270 days


#3 posted 04-03-2014 05:19 AM

I dunno. I’d like to believe that pride in America, and belief in the productivity and loyalty of the American worker prompted DeWalt’s return to home shores. But really, most companies are driven entirely by the bottom line. If DeWalt came home, it’s because it was cheaper than doing it somewhere else.

Also, notice what their own advertisement says: Assembled in America. According to Wikipedia, all the parts, and especially the Li batteries, are made elsewhere. So, no-, or low-skilled, labor doing robotic-like assembly of foreign-made components. Mind numbing work (although better than no work at all), without even the possibility of pride in workmanship. Heck, dawsonbob, Bosch employs more people in the US than DeWalt.

As Shakespeare put it, ”...sound and fury, signifying nothing.”

-- Hey, I'm usually right twice a day! Except where they use 24 hour clocks.

View dawsonbob's profile

dawsonbob

388 posts in 503 days


#4 posted 04-03-2014 05:27 AM

Heck, BustedClock, Bosch probably employs more engineers than DeWalt has people, and yes, Bosch has been manufacturing in the US since the early 1900s. I’ll still be a huge Bosch fan, but DeWalt manufacturing here is a good thing. Yes, saying that they’re assembling here might be more accurate…for now. But if they’re bringing assembly to the US today, who’s to say that they won’t begin manufacturing parts here in the near future? It could happen, couldn’t it?

-- Mistakes are what pave the road to perfection

View thedude50's profile

thedude50

3530 posts in 1226 days


#5 posted 04-03-2014 07:18 AM

good news no matter the reason I wonder if Porter Cable is included in this move as they are the same company all Stanley

-- when I am not on Lumberjocks I am on @ http://thisoldworkshop.com where we allow free speech

View NiteWalker's profile

NiteWalker

2710 posts in 1325 days


#6 posted 04-03-2014 11:21 AM

I noticed some of those made in the usa stickers on some of the dewalt boxes when I picked up my brushless drill/impact combo yesterday. Sadly, my kit (DCK281D2) is made in china. :-(

Good on dewalt for bringing the manufacturing back though.

-- He who dies with the most tools... dies with the emptiest wallet.

View steve_in_ohio's profile

steve_in_ohio

1167 posts in 358 days


#7 posted 04-03-2014 11:25 AM

this is awesome, I will now be more willing to buy DeWalt tools

-- steve, simple and effective woodworking---

View swirt's profile

swirt

1952 posts in 1720 days


#8 posted 04-03-2014 04:11 PM

BustedClock, you are right it is not an ideal fairy tale, but where you see low skill jobs, I see real people making real money. I see upgrade paths as for every 10 low skilled workers there has to be 1 skilled worker, manager, QA person or whatever. For every assembly robot there needs to be an assembly robot technician. I see HR people, vending machine fillers, food truck / restaurant workers… jobs beget jobs.

-- Galootish log blog, http://www.timberframe-tools.com

View JayT's profile

JayT

2616 posts in 959 days


#9 posted 04-03-2014 04:37 PM

For clarity, the Stanley, Black & Decker conglomerate (owner of the DeWalt brand) hasn’t brought any manufacturing back to the USA. They were already producing many of the accessories here, as seen in the video. Those include products such as hole saws, recip & jigsaw blades and Oldham branded circular saw blades (DeWalt branded are still made in China). Milwaukee and Lenox manufacure those categories in the USA, as well, and always have. BustedClock is correct that the only real change is that DeWalt has started assembling some of the power tools in the States from parts made in China and elsewhere.

Now, I agree that any use of American labor is better for our economy than the same company using foreign labor. A company that large can have quite an effect on a local economy by adding what for them is relatively few jobs.

On the other hand, keep in mind that this is the same company whose retired CEO made over $120 million last year, thanks in large part to a bonus for cost cutting moves of over $350 million. How much of that number cost American workers jobs somewhere else, but wasn’t publicized?

SB&D isn’t doing this out of kindness, they expect a few things to happen. Overall cost savings is one—it is more cost efficient to transport large quantities of parts from mulitple factories overseas to the US than to transport the assembled tools due to more efficient space usage in the shipping containers. They also hope to stabilize their supply chain somewhat. The final reason is they are using it as a marketing tool to try and take sales away from competitors.

In the business of business, none of those is a bad thing. If they increase sales because of this move, then they will be more likely to pull additional assembly or production back to the US, as will competing companies. If this move doesn’t produce more profit, those jobs will go back to China, Malaysia, India or somewhere else in a heartbeat. Only time will tell how it turns out, but you have to agree they are doing a good job marketing the change.

-- "The American Republic will endure until the day Congress discovers that it can bribe the public with the public's money." Alexis de Tocqueville, 1835

View hoosier0311's profile

hoosier0311

651 posts in 773 days


#10 posted 04-03-2014 06:47 PM

whether it’s made entriely here or just assembled here, it still means jobs for Americans, and thats a good thing! Like JayT says, I hope the jobs stay here long term. At the end of quarters the bottom line is where the final call gets made. I hope disputes between labor and corporate don’t send those jobs back to the third world.

-- I'm only deaf in one ear,,,,,I just can't hear out of the other one., Denny, Indiana implant, living in PA

View kiefer's profile (online now)

kiefer

3376 posts in 1415 days


#11 posted 04-03-2014 07:19 PM

Smart marketing move and good for the USA.
Hopefully some jobs will be created and stay .

-- Kiefer 松

View DrDirt's profile

DrDirt

2597 posts in 2490 days


#12 posted 04-03-2014 10:15 PM

By law they have to say assembled in USA.

I work in factory that produces fluorescent bulbs.

We stamp our own aluminum caps, we melt sand and limestone in a natural gas furnace plumbed with oxygen and soeven though we have Railroad cars of sand come in one end, and truck loads of light bulbs come out the other with a million square feet under roof in the middle of Kansas, we can NOT say Made in USA in our sales literature.

Because the white phosphor powder (containing rare earths from china) inside the bulb is purchased from asia and it represents a substantial portion of the cost of the finished goods.

So you can only say MADE in USA if it is mostly that way!

So it is not right to assume that the dewalt plan os SOLELY mindless assembly. If the steel comes from a canadian mill… . And they are buying the batteries they have to say ASSEMBLED in USA.

————————————————-
REQUIREMENT FOR “ASSEMBLED IN USA” CLAIMS
“A product that includes foreign components may be called ‘Assembled in USA’ without qualification when
its principal assembly takes place in the U.S. and the assembly is substantial. For the ‘assembly’ claim to be
valid, the product’s last ‘substantial transformation’ also should have occurred in the U.S.”

Example: A lawn mower, composed of all domestic parts except for the cable sheathing, flywheel, wheel
rims and air filter (15 to 20 percent foreign content) is assembled in the U.S. An “Assembled in USA” claim
is appropriate.

Example: All the major components of a computer, including the motherboard and hard drive, are
imported. The computer’s components then are put together in a simple “screwdriver” operation in the
U.S., are not substantially transformed under the Customs Standard, and must be marked with a foreign
country of origin. An “Assembled in U.S.” claim without further qualification is deceptive.
For more information, http://ftc.gov/

——————————————-

So you can NOT just do a low labor final assembly and say assembled in USA.

-- "If we did all the things we are capable of doing, we would literally astonish ourselves." Edison

View RibsBrisket4me's profile

RibsBrisket4me

1414 posts in 1253 days


#13 posted 04-03-2014 11:53 PM

Hopefully a trend that will continue. I chose to buy a car that was made in America, and my son did too.

It’s small. But it makes us feel better.

bTW, if the first number in your VIN is a 1,4 or 5’ your vehicle was made in America

-- http://www.PictureTrail.com/gid6255915

View BustedClock's profile

BustedClock

112 posts in 1270 days


#14 posted 04-05-2014 01:08 AM

Swirt, you’re right that jobs beget jobs, and that is most certainly a GOOD thing. Also, I give DeWalt credit for saying they are assembling from internationally sourced parts; they’re being that bit honest. On the other hand, JayT also has some very valid points. The move is about bottom-line and marketing, and nearly nothing to do with DeWalt being proud to be an American corporation. And, because this is only assembly, don’t expect to see beneficial changes in quality… although, I guess a lot of DeWalt stuff is already considered pretty high quality.

-- Hey, I'm usually right twice a day! Except where they use 24 hour clocks.

View Roger's profile

Roger

15305 posts in 1552 days


#15 posted 04-06-2014 11:33 AM

Yes, for sure. Let’s bring all of em back here, where they belong.

-- Roger from KY. Work/Play/Travel Safe. Kentuk55@bellsouth.net

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