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Reply by SawDustnSplinters

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Posted on Change my website marketing strategy?

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SawDustnSplinters

321 posts in 2419 days


#1 posted 02-25-2010 02:32 AM

The upshot is, I’m considering changing the text “mission clock” in all my pages to “craftsman clock” , to hopefully get better rankings, and I’m wondering if anyone has input on this?

You don’t have to change you can mention both and more inadvertently, on the borderline of being repititive, stuff it somwhere at the bottom of your page or put one or the other in an ALT TAG on a photo, you could even mention other relevant terms. You have to push the envelope, and widen your horizon, you should have people stumbling across your site for search terms that you normally would not think are related but are. I added a wordpress blog linked off of my site and added a bunch of how-to categories and I never really added much content but every day I get people hitting my site for how to build a barnwood bench, etc…Also I pull in about 150-200 bucks a month deposited straight in my account from Google for adsense adds displayed on my pages for relevant content, yea I admit it is kind of like pimping out your site but the way I look at is if they can’t find what they are looking for and click an ad and exit, I might as well get a buck or two for it. I am sure Martin gets good Google revenue for relevant content.

Another thing is to study your competition’s code and layout, for instance, type in the keywords and phrases you want to be ranked for and see who is on the first page, compare their keywords and content to yours and come up with some ideas from that to edge your way up…

Also two word phrases are very hard to get ranked at first, most of the big boys pay for inclusion, shoot for 3 word and 2 word phrases…

Everyone above is right, there are alot of little things that all add up in the end to good search engine rankings. It takes alot of work over a long period of time and the work never ends. You have to be patient. It took me awhile to go from just a few visitors to around 4-5000 a month. Reciprocal links to other sites with like content and high Page Rank, I think relevant content is very important, as well as many factors like good keywords, the weight and balance of the keywords to the repitition of them in page content, Alt Tags, I try to repeat my keywords in the name of my html pages as well as the product photo naming convention, etc..

I looked at your page code and I can tell right now you can use some more keywords, but for sure your main keywords should be repeated in your title , description at least once and then I have found you can repeat them in the body from 4-6 times without being penalized by search engines. Also you do not need a space between the keywords, just a comma will do and will save you character space. I am pushing my keywords at around 718 characters, yea I know I am pushing it close to the limit but it has been working…and do not discount mis-spellings I get alot of hits for dinning table instead of dining table :)

Your site:
keywords” content=”mission furniture, arts and crafts furniture, arts and crafts clock, mission clock”
description” content=”New Mission Workshop – Fine mission style furnishings for your home and office.”
title New Mission Workshop

One of my sites that does pretty good: (type in barnwood furniture or barnwood bed on Google)

title All Things Rustic Log & Barnwood Furniture, rustic furniture

Description” CONTENT=”All Things Rustic Log & Barnwood Furniture, barnwood frames, custom furniture from 100 year old barnwood, we also have framed western prints and truly texas salsa.”>

Keywords” CONTENT=”barnwood furniture,rustic furniture,western furniture,rustic barnwood furniture,rustic log furniture,cedar furniture,custom furniture,rustic mexican furniture,rustic pine furniture,ranch furniture,country furniture,mesquite furniture,cypress furniture,log furniture,western decor,mesquite,cypress,pecan,spalted pecan,cedar, red cedar, white cedar,lumber,sawmill,barnwood bed,denim bed,rustic,cabin,lodge,rustic decor,teak,barn,barnwood,barn wood,barnwood frames,barnwood flags,american,cowboy,cowgirl,furnishings,handcrafted,handmade,reclaimed,recycled,bed,barbed wire,tin,horseshoe,cowhide,cowhair,pillows,hot sauce,chili mix,gift packs,truly texas,salsa,texas,denim,lone star,central texas,academy,little river,texas”

If you need any help just give a buzz sometime, I use to do this and Cisco Systems for a living

Be Well

-- Frank, Dallas,TX , http://www.allthingsrustix.com , “I have a REALLY BIG chainsaw”


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