|Project by Jacquelyn Smith||posted 05-29-2011 08:32 AM||1873 views||1 time favorited||8 comments|
This is a POP (Point of Purchase display) for my brothers company Tünr. He makes specialized socks and laces for classic shoes (sneakers). Check out his work at tünrlab.com
This was the first display idea we made. His idea was that he wanted his socks and laces to be considered like ties and cufflinks . . . so we made a beautiful rich wood setting for the product to be viewed and stored. the bottom drawer locks . . . this is to create a bit of hype. In this line of work only certain clients get to see the new product in the drawer.
I made this of sapele, wengé, plywood and hard figured maple.
This is currently being crated to ship to Coat of Arms in NYC.