Social Network Marketing #1: The world is all atwitter about Twitter

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Blog entry by pashley posted 03-01-2010 08:02 PM 1411 reads 1 time favorited 12 comments Add to Favorites Watch
no previous part Part 1 of Social Network Marketing series Part 2: Preliminary thoughts about Twitter. »

I must confess, I don’t understand the marketing potential behind Twitter, yet some people are obviously doing it for a reason.

Case in point – I found this guy's twitter account; he’s making pens, and has over 4,300 followers? What does that mean, and how does it turn into sales? His website listed on Twitter points to his account – ok, that makes sense – but I’m not getting the whole picture.

Nevertheless, I set up a Twitter account for NMW, and have posted a few things.

As I learn the benefits of Twitter, I’ll pass them along on this blog – so you might want to favorite it.

If you know the commercial benefits of tweeting, let me know!

-- Have a blessed day!

12 comments so far

View lew's profile


10691 posts in 2842 days

#1 posted 03-01-2010 08:11 PM

I have always thought of the Internet as an Interstate Highway. People don’t get off and visit you unless they know you exist. Places like Twitter, Facebook, Google Wave, etc. can be likened to billboards along the road. The more billboards you put up, the more likely you are to have visitors.

-- Lew- Time traveler. Purveyor of the Universe's finest custom rolling pins.

View christherookie's profile


45 posts in 2133 days

#2 posted 03-01-2010 08:15 PM

As it relates to twitter and a business, twitter is for building community. You tweet newly released products, you tweet asking for beta testers, you tweet to answer a question someone has asked to their twitter friends. Ignore the friends count. Google around for understanding more about how to use twitter for a business. If I were you’d focus on blogging. You could even blog on how you build a mantle clock. You’d easily get links from here and potential customers would also see the pain-staking details you go through when you create each clock. Not to mention the SEO!

View Brad_Nailor's profile


2535 posts in 3044 days

#3 posted 03-01-2010 08:21 PM

I personally refuse to get involved with anything that forces me to “tweet”....maybe it’s just me but I would rather bark, or growl, or roar…..not “tweet”...might as well buy a tutu and take up ballet…


View pashley's profile


1031 posts in 2804 days

#4 posted 03-01-2010 08:34 PM

”you tweet to answer a question someone has asked to their twitter friends.”

Is it possible to interact with someone else’s Twitter account? For example, let’s say you and I both have our own accounts; you post a tweet – can I reply back on your “wall” and people will see my tweet, and hopefully, come visit me?

-- Have a blessed day!

View Paul2274's profile


330 posts in 2199 days

#5 posted 03-01-2010 08:35 PM

Brad—- I totally agree with you…. wait a minute I have to go tweet about this… ;)

View christherookie's profile


45 posts in 2133 days

#6 posted 03-01-2010 08:58 PM

pashley: yes. The more you trust a person, the more likely you are to look beyond their twitter account to learn more about them.

View pashley's profile


1031 posts in 2804 days

#7 posted 03-01-2010 09:44 PM

maybe this will be a “tweet” deal after all….. :)

-- Have a blessed day!

View Thos. Angle's profile

Thos. Angle

4440 posts in 3049 days

#8 posted 03-02-2010 04:16 AM

I’m also studying social network marketing. I wait to hear what you come up with.

-- Thos. Angle, Jordan Valley, Oregon

View MsDebbieP's profile


18615 posts in 3247 days

#9 posted 03-07-2010 01:47 PM

I just read an article about social networking .. and Thos. you got the gist of it—don’t think of it as social networking but as social marketing. Once you switch the perspective you change how you use the sites and thus increase the usefulness of them

-- ~ Debbie, Canada (

View BarbS's profile


2434 posts in 3172 days

#10 posted 03-08-2010 01:17 AM

I’m on Twitter and it is useful to stay informed quickly of developing stories. I use it mostly for venting my political frustrations, which don’t belong here, but if you’d like to see how it works, here is a link to one Twitter list on woodworking: ”

Many magazine editors have Twitter accounts, and many woodworkers with website sales use it to alert to new items, etc. I like having ‘lists’ to separate my interests there.


View Eli's profile


141 posts in 2093 days

#11 posted 03-28-2010 07:36 AM

I don’t know your ages and backgrounds, but this is hilarious. I’ve never considered “studying” social networking. I love the name “Twitter”, too. It makes it impossible to have stuffy conversation about it, no matter how serious you are being.


View d_webb's profile


15 posts in 2176 days

#12 posted 03-28-2010 05:43 PM

Why does he have 4300 followers? He probably created them out of thin air. This is what people don’t understand about Twitter. You can easily create tons of fake accounts to make your follower list look more impressive than what it is. Twitter is a lame fad that will die sooner than later.

Facebook on the other hand, is here to stay for a long time. You can’t necessarily create legitimate fake accounts in Facebook (you can, but it’s laborious and pointless). FB is a well thought out and planned community that has a huge and passionate user base.

Just focus on “studying” facebook.

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