This topic was a request by daltxguy, and it will probably disappoint him. We left off with the customer the last time around. Well this is sort of related. It’s just a different way to go find that allusive person. Ah yes, the all powerful “web site”. With our web site it’s a work in progress.
We use a Mac and a program called “iweb”, designed to enable one to design and publish their own web site. So that’s exactly what we have done. Apple publishes it to the web for $100.00 a year. It has a strange address = http://web.mac.com/johnorsue . And along the way I got the domain name, http://www.dustnlint.com , from YAHOO! for only $10.00 a year. When “you” go to the domain address it just transfers you to that crazy mac address. When you go to dustnlint you will see the other address on your browser. Every word I typed, every picture I took, and every page I designed then published it on the web. The greatest thing about it, I can change it every few minutes if I want to. I don’t have to wait for some computer geek to do these things for me.
Now, your question I believe, how is it to sell on the inter net? Damned if I know. Do my customers find me on the World Wide Web ? We have only had our web site for about 9 months, and answer to that question is: “not yet”. If you were to pay Google or YAHOO! a fee to advertise your site, that answer could be different. We are contacted by previous customers and people who have picked up our business cards at arts and crafts shows with our web address on them. People usually call us with questions about our products and I have them look at our web site. They will see what they like and place an order over the phone. It’s also great to talk to them over the phone while we both look at the web site. Sorry, as far as someone finding the web site then placing an order, it hasn’t happened yet.
All this being said, this has been great for people seeing us at a show and showing their friends, via our site, what our booth and products looked like. I believe we have gotten a few orders this way. There is also a guy 3000 miles away in Washington D. C. that purchased a jewelry box from the North Tahoe Arts gallery. He keeps placing orders from our web site. There is also a couple in Los Angeles that keeps placing orders for Sue’s quilts they see on the site.
For the most part, our art needs to be seen, felt, and smelled in person to really appreciate it. The web site has been more of a tool for us then a selling blitz. That could change in the future … only time will tell. Thank you for your question, sorry I couldn’t be more help.
-- Odie, Confucius say, "He who laughs at one's self is BUTT of joke". http://woodstermangotwood.blogspot.com/ (my funny blog)