ScrollSaw Information and Resources #32: Selling on the ETSY WEB Site

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Blog entry by jerrells posted 06-26-2012 02:20 PM 1572 reads 0 times favorited 2 comments Add to Favorites Watch
« Part 31: Staining Baltic Birch Plywood Part 32 of ScrollSaw Information and Resources series Part 33: Deciding which products to put on ETSY »

I am considering posting my scrollsaw products on the ETSY WEB Site. Hoave any of you experience with this process and have you had success.

The whole idea seems simple. Very low cost to post an item – 20 centrs for four months and then 3.5% or the sale if you make one. Looking at the site stats it seems to get a lot of traffic – 1.3 million page views per month and 3 million items sold. This really seems like a NO-BRAINER. YEs if you really want to be successful you have got to weed through some logisitics first. Like TAG names, ITEM DESCRIPTIONS and PHOTOGRAGHY.

So if you would, post your thoughts, successes and/or failures.

Thanks for any and all advice.

-- Just learning the craft my Lord and Savior Jesus Christ practiced.

2 comments so far

View tyskkvinna's profile


1310 posts in 3014 days

#1 posted 06-26-2012 02:34 PM

Etsy is great, but you get out of it what you put into it. they get a lot of traffic, but they have a lot of items. It is unlikely that you can just throw up a couple of listings, sit back and watch them sell.

Your pictures need to be nice.. and in line with the standard “aesthetic” you see on Etsy. (Bright, white backdrop or nature backdrop) The description should be inclusive, welcoming, and showing off how it was handmade. Tag the hell out of it. Try to tag it with words a buyer would use and not necessarily a woodworker.. (For example “delicate”, “ornate”, “reclaimed” rather than say, “lathe” or “chisel”)

People on Etsy as a rule don’t know much about wood and are unlikely to see the value in a particular wood over any other.. you need to walk them through why that piece of koa is so expensive and awesome. So, let’s say—“Made out of Koa, a very special exotic wood that grows in the volcano islands of Hawaii and evokes the magical feeling of the tropics” or something.. rather than just “Made with Koa”. Even pine can be upsold if you get creative.

People on Etsy like “local” – maybe not local to them, but they like to see people using what’s around them.

good luck!! I hope I do not discourage you – I sell on Etsy and enjoy it a lot. But it’s not like Ebay, where people are swooping in for the best deal. You’ve really gotta show off.

-- Lis - Michigan - -

View A Slice of Wood Workshop's profile

A Slice of Wood Workshop

1073 posts in 3201 days

#2 posted 06-27-2012 02:55 AM

To be on ETSY you have to be different. Search you ideas and see if there are a lot of it, and if there are, try to put a twist on it. When you search “cutting boards” you get a ton of people who make them which makes it harder to charge a descent price for them because people don’t want to spend lots of money these days. Also I have found the more items you have, the more views you get due to the “tags” from your products. As Lis said, make the online store as apealing as possible.


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