I was cleaning up my shop on Saturday night, getting ready for the New Year, the New Project (Altar), and most importantly, so that I can take a few long-in-coming photos of the inside of my shop to post on my Workshop Page.
While the t.v. was running with a Bowl game on (not sure which one, or what channel, as I didn’t pay much attention after Kansas State took such a beating from someone this year. I can’t even remember who it was that beat them now, but it was from back East somewhere), Sears ran, I think it was a full minute long, commercial on their new CompuCarver.
What got my attention and caused me to turn around and watch, is that the narrator started the commercial with a statement something like, ”have you ever wanted to carve, but found you didn’t have the skills, or the time….then we have a new product for you….” I paraphased, as I don’t remember exactly how it was stated, but it got my attention, so I turned around to see the CompuCarver demonstrated on the t.v., and it sure looked easy and fun to use.
Also, this weekend I received two emails from folks that were searching for information about the CompuCarver and stumbled onto my Blog where a couple of weeks back I broached the subject of the new CNC carving machine, and whether it should have a place in my shop.
Both of the folks that wrote me had good questions, and points to make, and it seems to me that Craftsman is going to be challenging a lot of thinking in the coming months. I can’t imagine how many woodworkers saw the ads this weekend, but one of the guys that wrote me said he was prompted to hit the internet for some information after seeing the commercial.
It will be interesting to watch what happens, change is good, if a person is prepared for it.
I remember in my corporate training courses back in the early 1990’s, at work we watched a video on Shifting Paradigms (not sure of the real title, but I think it had English actor John Cleese in it), and one scene had two drivers in convertible sports cars meeting each other on a small, winding dirt road, nearly colliding their cars on the narrow road. One of the drivers yells at the other one, “PIG!” The other driver got mad at that comment and shouted something back as they turned the corner in the road, and ran square into a big hog in the road. It was a pretty funny scene, but the point was made very clearly to me. Sometimes, I think that things are wrong, only because the shift in paradigms scares me.
So, if a woodworker comes around the corner yelling, “CompuCarve!” What will you do?
Welcome to 2007. Sorry Duane about those cornhuskers, the Big 12 didn’t seem to win many bowls this year. My kids got a great kick out of watching in the stands for the people wearing those big ears of corn on their head on t.v.
-- Mark DeCou - American Contemporary Craft Artisan - www.decoustudio.com